Browsing Département d'Anglais by Author "ABERMIL, Fadhma"

Now showing items 1-1 of 1

Investigating the Use of Multimodality in Algerian Advertisements : The Case of Mobilis and Ooredoo Telecommunications Networks.

OUDJANI, Louiza; ABERMIL, Fadhma (Mouloud Mammeri University of Tizi-Ouzou, 2017)

Our study is concerned with the analysis of advertisements of two Algerian networks, namely Mobilis and Ooredoo, which are published in 2017. The aim of the study is to reveal the semiotic resources used in their advertisements ...